Claude
Your cofounder
Builds the site, writes the copy, designs the brand, and debugs the thing at 11pm. The prompts in ShipWolf are the exact ones I paste in.
The solo-founder launch kit
Ship a real business this afternoon.
ShipWolf turns Claude into a design agency: a professional website that doesn't look AI-made, sells like it should, gets found on Google and ChatGPT, and costs almost nothing to run. One payment. No code, no team, no subscription.
Built by the founder behind SideRoad, who is building $1M in public. Re-tested on every launch I actually ship.
Founding-member price. Limited spots. When they're full, the price goes up.
# Paste straight into Claude. Fill the brackets.
You're my brand strategist. My product is [ONE LINE]
for [WHO]. Give me three name options, a
two-sentence voice (how it talks, what it never says), and a
five-color palette with hex codes and the job each color does.
Pick the boldest option you can defend. Then write the
homepage hero: one headline, one subhead, one button.
one of 60+ in the kit
Prompt 3 of sixty-plus today, plus every prompt I ship next.
What the kit actually does
Claude, turned into a design agency.
Not “an AI made me a website.” A studio-grade process that runs the same way every time, checks its own work, and builds pages that sell.
A pro designer inside Claude.
Instead of Claude just “making a website,” it follows the same playbook a real design studio uses, every single time.
Your site won't look like an AI made it.
It knows every AI-website cliché: the same gradients, the same three little cards, the same robot-sounding words. It's banned from using them.
It writes like a human, not a bot.
No “unlock your potential,” no “seamless solutions,” no em dashes. It writes the way a real person who knows the business would talk.
It checks its own work.
It takes real screenshots of your site on desktop, tablet, and phone, looks at them, and fixes what's broken before showing you. Most AI tools guess and hope.
It studies your industry first.
Before designing, it researches what the best sites in your field look like right now and what makes your customers actually buy. A gym and a law firm need different psychology. It knows that.
Built to sell, not just look nice.
Every landing page follows real buying psychology: grab attention in three seconds, prove you're trustworthy, answer doubts, make saying yes feel safe.
Google and ChatGPT can find you.
SEO and AI-search optimization are baked in automatically. You don't have to ask, or even know what those words mean.
It holds your hand from zero to live.
The launch path walks you step by step: pick a name, buy the domain, build the site, put it online, set up email. Built for people who've never done any of it.
Editing is just talking.
New hours, new prices, a new page? Type a sentence in a chat. Done. No web guy, no monthly website bill.
A head start, not a blank page.
Two ready-made starter sites, 60+ copy-paste prompts, and example sites showing exactly what the output looks like.
Cheap compared to the alternative.
An agency charges thousands. A site builder charges you forever. This is one purchase, and everything you make is 100% yours.
Five tools, not fifteen
The whole stack fits on one card.
Most no-code courses make you juggle a dozen platforms. I run everything on five and know each one cold. Here's the job each one does.
Netlify
Your host
Drag a folder into the browser and you're live on a real URL. Free tier, forms built in, no server to babysit.
Beehiiv
Your list
Email and a signup page that converts. Where your first hundred subscribers live before you have anything else.
Namecheap
Your name
A domain for ten bucks and the five-minute DNS setup everyone overthinks. One prompt walks you through the records.
Gmail
Your front desk
A real address on your own domain, plus the inbox your first customers actually email. Boring, free, done in minutes.
And the stack keeps improving. When a new tool or program earns its place in how I build, you get it too, the prompts, the platform integration, and the workflow to run it. New skillset, same one-time price.
What you get
Everything's a copy-paste away.
Not a video library you'll never finish. The actual prompts, codebases, and steps, in the order you use them, and growing every month.
60+ prompts, battle-tested across real builds
Brand, copy, design, calculators, SEO, debugging, every part of a launch has a prompt that's been tuned until it lands on the first paste. Copy, customize, ship.
- brand-voice.prompt
- landing-hero.prompt
- seo-metadata.prompt
- fix-this-bug.prompt
The exact order of moves
What to do first, next, and last, with screenshots. No guessing which step comes when.
Two working starter codebases
Forks of businesses I actually shipped. They cut the build from six hours to about two, the part a generic playbook can't hand you.
Claude gets you unstuck.
Every prompt is built to walk you through the sticky moments: paste the error back in and Claude diagnoses and fixes it. The action path has a screenshot for every step people trip on.
A click-by-click path to live
Every step from empty screen to a real URL, with screenshots for the sticky bits. The reason people finish instead of stalling at 80%.
#setup#build#launch#ship
The founder's cheat sheet
Stack Reference Card, Niche Validation Worksheet, Launch Day Checklist. Printable, no fluff.
What the $97 covers
A defined kit, kept current.
Buy it for what it does today. The list on the left is what you get the moment you pay, and it's complete: you can finish the whole launch without a second purchase.
- 60+ Claude prompts, organized by build stage
- Two starter codebases you can fork today
- The full action path, with screenshots
- Bonus pack: Stack Card, Niche Worksheet, Launch Checklist
- Corrections to the prompts, codebases, and action path
- Compatibility updates as Claude, Netlify, and Beehiiv change
- Improvements to the materials you bought
- Reuse on your own projects, including client work
- Help accessing your files and reporting problems
- More starter codebases for the kit
- Deeper coverage of the launch steps people ask about most
Planned work on this kit, included if and when it ships. Don't buy for this list. Separate tools and template collections are their own products.
ShipWolf is a kit, not an all-access pass. Everything I build isn't included here, and the page never pretends otherwise. If you want the whole catalog as it grows, that's SideRoad.
Zero to live
The afternoon, hour by hour.
Not lessons, a sequence of moves. This is the path I follow on every launch. Your clock shifts an hour either way.
-
0:00 · Validate
Pick the idea and pressure-test it
Run the Niche Validation Worksheet and one Claude prompt. If the idea's weak, you find out in fifteen minutes, not three weeks.
-
0:30 · Brand
Lock the name, voice, and look
One brand prompt gives you names, a voice, and a palette. One more gives you a logo direction. Pick the bold option and move on.
-
1:00 · Build
Build the site from a starter codebase
Fork one of the two codebases, paste the design prompts, and watch the real pages take shape. This is where the saved hours come from.
-
2:30 · Wire
Domain, hosting, email, list
Buy the name on Namecheap, deploy to Netlify, set up Gmail on your domain, connect Beehiiv. The prompts walk every DNS record.
-
3:30 · Write
Sales copy, launch post, first email
The copy prompts do the heavy lifting. You edit for taste and your own voice instead of staring at a blank page.
-
4:30 · Shipped
Push it live and post the launch
Deploy, share the link, tell the world. You have a real business with a real URL, before dinner.
Let's be straight
It's a playbook, not a course.
I'm not going to teach you a framework and disappear. You get the prompts I use, the codebases I shipped, and the exact path I follow on every launch.
The usual
The $2,000 no-code course
- Eight modules of video to watch before you build anything
- A dozen platforms to learn, half of which you'll never reopen
- Recorded in 2023, outdated by the time you finish module three
- Left to figure out the launch order yourself once the videos end
ShipWolf
The five-tool launch kit
- 60+ prompts you paste: the building happens today, not after a syllabus
- Five tools, learned deeply: not fifteen learned halfway
- Kit updates included: corrections and improvements while ShipWolf is maintained
- A step-by-step action path: screenshots, not theory to translate
One price
$97. One payment.
The complete kit
$97one payment · no subscription
The complete launch kit, listed in full below. Corrections and improvements to these materials are included while ShipWolf is maintained.
Founding-member pricing: $97. Spots are limited, once they're full, the price goes up. Buy now and you keep this price on this kit.
- 60+ Claude prompts, organized by build stage
- Two working starter codebases you can fork today
- Reuse on your own projects, as many as you want
- The full action path, with screenshots
- Help accessing your files and reporting problems
- Bonus pack: Stack Card, Niche Worksheet, Launch Checklist
- Corrections and improvements to the kit, included
One payment · unlimited projects · kit updates included
You bring your own accounts: Claude, Netlify, Beehiiv, Namecheap, Gmail. Free tiers cover the build; a domain runs about $12 a year and heavy AI use may need a paid plan. Those costs are not included.
Straight answers
Questions you're right to ask.
Can I see examples of what it builds?
Yes. Every site at sideroad.co/builds was built with ShipWolf, real businesses, not mockups, so you can see exactly what the output looks like before you buy.
Do I need to know how to code?
No. The whole point of the prompts is that Claude writes the code, you paste and deploy. If you can drag a folder into a browser, you can ship a site.
Is this just a pack of generic AI prompts?
They're Claude prompts, tested across real builds, not scraped off a blog. Each one is tuned until it produces something you can ship on the first paste, even with zero coding background.
Do I get updates?
Yes. Corrections, compatibility updates as Claude, Netlify, and Beehiiv change, and improvements to the kit materials are included at no extra cost while ShipWolf is maintained. What you download stays yours to use either way.
How is this different from a no-code course?
A course teaches you a method and leaves. ShipWolf hands you the prompts, the codebases, and the step-by-step path I actually use. Less watching, more shipping. See the side-by-side.
Can I really do it in an afternoon?
A focused 4–6 hours for most people. Your first build might run long while you learn the flow; the starter codebases cut the next ones to about two hours.
What if I get stuck?
Paste the error straight back into Claude: the prompts are written so it diagnoses and fixes its own output, and the action path has a screenshot for every step people trip on. Support covers help accessing your files and reporting problems with the materials. Building, debugging, or consulting on your individual site isn't part of the purchase.
Does this include everything you build?
No, and that's deliberate. You're buying the ShipWolf launch kit listed on this page, plus corrections and improvements to those materials. Separate tools, skills, and template collections are their own products. Broader access to everything I build runs through SideRoad. Buy this for what it does today. See exactly what's included.
Can I use it for more than one project?
Yes. Pay once and use the kit on as many of your own projects as you want, including client work. No per-project fee, no subscription, no second invoice. You can't resell or redistribute the materials themselves.
Your afternoon's free
Want a business by dinner?
Five tools. The prompts. The order. One payment of $97. Go.
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